DATA PROTECTION AT NIROTECHNICS GMBH
nirotechnics gmbh, Surbtalstrasse 26A, CH-5312 Döttingen, T +41 795228910, is the operator of the website nirotechnics.ch (hereinafter referred to as “website”) and, unless otherwise stated, is responsible for the data processing described in this privacy policy. Please read the following information to find out what personal data we collect from you and for what purpose we use it. Our privacy policy is primarily based on the legal requirements of Swiss data protection law, in particular the Federal Act on Data Protection (FADP), as well as the EU GDPR. In individual cases, the provisions of the EU GDPR may also apply. Please note that the following information is reviewed and amended from time to time. We therefore recommend that you review this privacy policy regularly. Other companies are responsible or jointly responsible with us for the data processing listed below in accordance with data protection law. In these cases, the information provided by these providers is also relevant.
If you have any questions about data protection or exercising your rights, please contact
- Information about your rights
Provided that the legal criteria are met, you, as the data subject, have the following rights:
In accordance with your right to information, you have the option of requesting access to your personal data stored by us at any time, provided that we process this data. You have the option of checking the processing of your personal data and controlling the use of this data in accordance with the applicable data protection regulations.
Right to rectification: You have the right to have inaccurate or incomplete personal data corrected and to be informed of the correction. In this case, we will inform the recipients of the data concerned about the adjustments made, unless this is impossible or involves disproportionate effort.
Right to erasure: You have the right to have your personal data erased under certain conditions. However, the right to erasure may be excluded in the case of legal retention obligations. Under certain conditions, it is possible to block the data instead of erasing it in this case.
Right to restriction of processing: You have the right to request a restriction on the processing of your personal data.
In accordance with the right to data portability, you have the option of receiving the personal data you have provided from us in a readable format.
You have the right to object to data processing at any time. This applies in particular to the processing of your data in connection with direct marketing, such as promotional emails.
Right of withdrawal: You have the right to withdraw your consent at any time. Your withdrawal does not render past processing activities based on your consent unlawful. To exercise these rights, please send us an email to the following address:
In accordance with the applicable provisions, you have the right to lodge a complaint with a competent supervisory authority. This applies to complaints regarding the manner in which your personal data is processed.
We use appropriate technical and organizational security measures to protect your personal data stored with us from loss and unlawful processing, in particular unauthorized access by third parties. Our employees and any service providers we may engage are bound to confidentiality and data protection. Furthermore, the persons concerned are only granted access to personal data to the extent that is essential for the performance of their tasks. Our security measures are continuously adapted to the latest technological developments to ensure optimal efficiency and effectiveness. Please note that the transmission of information via the Internet and electronic means of communication always involves certain security risks. We cannot guarantee the security of information transmitted in this way.
When you contact us via the contact addresses and channels provided (e.g., email, telephone, or contact form), your personal data will be processed accordingly. We will process the data you provide, such as your company name, your name, your position, your email address or telephone number, and your request. In addition, the time of receipt of the request will be documented. Mandatory fields in contact forms are marked with an asterisk (*). The data will be processed exclusively for the purpose of implementing your request (e.g., providing information about a product, assisting with contract processing, such as returning products, incorporating your feedback into the improvement of our services, etc.). The legal basis for data processing is our legitimate interest within the meaning of Art. 6 (1) lit. f EU GDPR in implementing your request or, if your request is aimed at concluding or processing a contract, the necessity for carrying out the necessary measures within the meaning of Art. 6 (1) lit. b EU GDPR. I would like to inform you that ...
- Use of your data for marketing purposes
Provided that it is possible to clearly identify you as the person concerned, we will store the data described in this privacy policy. This includes, in particular, your personal details, your contact details, your contract data, and your surfing behavior on our websites. This serves the purpose of efficient customer data management and allows us to respond to your requests appropriately. It also enables us to efficiently provide the services you request and to process the associated contracts. The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 (1) (f) EU GDPR in the efficient management of user data. The evaluation of the data serves to better understand the needs of customers and to further develop our offerings in line with their requirements. This enables us to highlight and suggest relevant information and offers. Furthermore, we use methods based on the analysis of your website usage. This allows us to determine your potential interests and future orders. The legal basis for data processing is our legitimate interest within the meaning of Art. 6 (1) (f) EU GDPR. This is the basis for carrying out marketing measures.
- Email marketing and newsletters
When you register for our email newsletter, the following data is collected. Mandatory fields are marked with an asterisk (*) on the registration form:
Email address
Title
First and last name
Company and position
By registering, you consent to the processing of this data in order to receive news from us about our company, our offerings in the areas of fittings, fastening technology, and tools, as well as related products and services. This may also include invitations to participate in competitions or to evaluate any of the aforementioned products and services. The collection of your title and name serves to personalize the content of the emails. Your data will be used exclusively for sending emails and will not be used for longer than you have given us your consent. You can revoke your consent at any time. In particular, you can unsubscribe via the unsubscribe link in all our marketing emails. Our marketing emails may use web beacons, 1x1 pixels, or similar technical tools. A web beacon is an invisible graphic that is linked to the user ID of the respective newsletter subscriber. For each marketing email sent, we receive information about which addresses have not yet received the email, to which addresses it was sent, and to which addresses the delivery failed. Furthermore, information is provided about which email addresses opened the email, how long they opened it, and which links they clicked on. Finally, we also receive information about which addresses have unsubscribed. The data is used for statistical purposes and to optimize advertising emails in terms of frequency, timing, structure, and content. This allows us to better tailor the information and offers in our emails to the individual interests of the recipients. Please note that the web beacon is also deleted when the email is deleted. Please note that you can prevent the use of web beacons in our marketing emails by adjusting the parameters of your email program. To do this, you must ensure that HTML is not displayed in messages, if this is not already set as the default. Please refer to the help sections of your email software for instructions on how to configure this setting. We hereby confirm that this is a solution for Microsoft Outlook. By subscribing to the newsletter, you also consent to the statistical analysis of user behavior for the purpose of optimizing and customizing the newsletter.
This consent forms our legal basis for processing the data in accordance with Art. 6 (1) (a) EU GDPR. We use professional email marketing software to create and send marketing emails. Your data is therefore stored in a database so that the partner can access it when necessary for the provision and support of the software. The legal basis for this processing is our legitimate interest within the meaning of Article 6(1)(f) EU GDPR in using the services of third-party providers.
- Marketing automation
This website uses marketing automation software, a cloud-based software solution operated via hosting and server infrastructures in Switzerland. Marketing automation refers to a software-supported method for automating marketing processes. User profiles are enriched with information based on user behavior on our websites in order to set up automated campaign processes for individual communication. The information collected includes, among other things:
Email addresses that are sent to us via a form provided on the website.
Please note the information on access, length of stay, and pages visited.
Here you will find information on the evaluations of the use of our newsletter.
Please provide us with the IP address of your device in anonymized form.
Please specify the device type, screen size, and approximate geo-information.
Please note that the device mentioned is a fingerprint.
The software is used for the following areas, among others:
Please use the forms provided to subscribe to newsletters or submit inquiries via the contact form.
Please note that you can download files such as white papers and PDFs here.
Landing pages are an essential part of advertising campaigns.
Our CRM (Customer Relationship Management)
Disclosure to third parties and access by third parties
Without the support of other companies, we would not be able to provide our services in the desired form. In order for us to use the services of these companies, it is necessary to pass on your personal data to a certain extent. Such disclosure takes place in particular to the extent necessary to fulfill the contract you have requested, i.e., for example, to the logistics or transport companies that deliver the desired products, or to a manufacturer who is to fulfill your warranty claim. The legal basis for such disclosures is the necessity to fulfill the contract in accordance with Art. 6 (1) (b) EU GDPR. Data is also transferred to selected service providers and only to the extent necessary for the provision of the service. Various third-party service providers are already explicitly mentioned in this privacy policy, for example in the sections on marketing. The examples mentioned include IT service providers, such as software solution providers, as well as advertising agencies and consulting firms. The legal basis for this data transfer is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR in the procurement of third-party services. In addition, your data may be disclosed, in particular to authorities, legal advisors, or debt collection agencies, if we are legally obliged to do so or if this is necessary to protect our rights, in particular to enforce claims arising from our relationship with you. Data may also be disclosed in cases where another company intends to acquire our company or parts thereof. This is permissible if the transfer of data is necessary to carry out a due diligence review or to complete the transaction. The legal basis for this transfer of data is our legitimate interest within the meaning of Art. 6 (1) lit. f EU GDPR. This arises from the protection of our rights and the fulfillment of our obligations, as well as the sale of our company.
The transfer of personal data abroad must be carried out in accordance with the applicable regulations.
We are also authorized to transfer your personal data to third parties abroad if this is necessary to carry out the data processing operations specified in this privacy policy. In doing so, we naturally comply with the legal requirements for the disclosure of personal data to third parties. If the country in question does not have an adequate level of data protection, we ensure through contractual arrangements that your data is adequately protected by these companies. I would like to inform you that ...
Please note the applicable retention periods.
We only store personal data for as long as is necessary to carry out the processing operations described in this privacy policy within the scope of our legitimate interests. In accordance with the statutory retention obligations, the contract data must be stored. The storage of data is mandatory for us, as this is stipulated by accounting regulations and tax law provisions. In accordance with the applicable regulations, business communications, concluded contracts, and booking receipts in particular must be retained for up to ten years. As soon as we no longer need this data to perform services for you, it will be blocked. This means that the data may only be used to fulfill retention obligations or to defend and enforce our legal interests. The data will be deleted as soon as there is no longer a retention obligation and there is no legitimate interest in further storage.
Please note the following ten points regarding log file data:
When you visit our website, the servers of our hosting provider nirotechnics gmbh temporarily store the access in a log file. During this process, data is collected without your intervention and stored by us until it is automatically deleted.
The IP address of the requesting computer
The date and time of access
The name and URL of the file accessed
Access was made via the website on which the search term was used
The operating system of your computer and the browser you are using
(Type, version, and language settings of the browser)
The city or region from which access was made
The name of your Internet access provider
The collection and processing of this data serves the purpose of enabling the use of our website (connection establishment), ensuring system security and stability in the long term, and for error and performance analysis. In addition, it enables us to optimize our website. In the event of an attack on the website's network infrastructure or if there is suspicion of other unauthorized or abusive use of the website, the IP address and other data will be evaluated for investigation and defense purposes. In the context of criminal proceedings, this data may be used for identification and civil and criminal proceedings against the users concerned. Our legitimate interest in data processing in accordance with Art. 6 (1) lit. f EU GDPR lies in the purposes described above. When you visit our website, we use cookies and applications and tools that are based on the use of cookies. In this context, the data described here may also be processed. Please refer to the detailed information in the following sections of this privacy policy, in particular Section 11.
- Cookies
Cookies are information files that your web browser stores on your computer's hard drive or RAM when you visit our website. Cookies are small text files that assign an identification number to your browser. This identification number identifies your browser and allows the information contained in the cookie to be read. Cookies help us to make your visit to our website easier, more enjoyable, and more meaningful. We use cookies for various purposes that are necessary for the use of the website as you wish, i.e., “technically necessary.” We use cookies to identify you as a registered user after you log in. This means that you do not have to log in again when navigating to the various subpages. The provision of the shopping cart and order function is also based on the use of cookies. In addition, cookies perform other technical functions necessary for the operation of the website, such as load balancing, i.e., distributing the performance load of the page across different web servers to relieve the servers. Cookies are also used for security purposes, for example, to prevent unauthorized posting of content. Finally, we also use cookies in the design and programming of our website. One example is enabling the uploading of scripts or codes. The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 (1) (f) EU GDPR in providing a user-friendly and up-to-date website. Most Internet browsers automatically accept cookies. However, when you access our website, we ask for your consent to the use of cookies that are not technically necessary, in particular when using third-party cookies for marketing purposes. Details on the services and data processing associated with the individual cookies can be found in the cookie banner and in the following sections of this privacy policy. In addition, you have the option of configuring your browser so that no cookies are stored on your computer or so that a message always appears when you receive a new cookie. The following pages provide information about the configuration options for cookies in selected browsers. Please note that deactivating cookies may impair the use of all functions of our website.
- Website components
Our search engines and scanners do not collect any personal data.
- Tracking and web analysis tools
In order to design our website in line with requirements and optimize it on an ongoing basis, we use the web analysis services listed below. In this context, pseudonymized usage profiles are created and cookies are used. The information generated by the cookie about the use of this website is transmitted to a server of the service provider, where it is stored and processed. This may also involve transmission to servers abroad, e.g., in the USA. The processing of the data provides us with the following information:
The navigation path of a visitor on the website, which includes the content viewed on the website and the products selected or purchased.
The length of time spent on the website or subpage for the quality of the website and the effectiveness of the content offered on it.
The page view when leaving the website via the subpage.
The location from which access is made. This can be a country, region, or city.
The end device (type, version, color depth, resolution, width, and height of the browser window).
Whether it is a returning or new visit.
The provider will use this information on our behalf to evaluate the use of the website, to compile reports on website activity for us, and to provide other services related to website and internet usage for the purposes of market research and the needs-based design of these internet pages. With regard to this processing, we and the providers can be considered jointly responsible for data protection to a certain extent. The legal basis for data processing with the following tools is your consent within the meaning of Art. 6 (1) (a) EU GDPR. You have the option to revoke your consent or refuse processing at any time. You can do this in your web browser settings by rejecting or disabling the relevant cookies. Alternatively, you can also make use of the service-specific options described below. For further processing of the data by the respective provider as the (sole) controller under data protection law, in particular for any disclosure of this information to third parties such as authorities due to national legal regulations, please refer to the respective data protection information of the provider.
- Google Analytics
In our work, we use the web analytics service Google Analytics, which is provided by Google Ireland Limited (Gordon House, 4 Barrow St., Dublin, D04 E5W5, Ireland) or Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) (“Google”). The data described above relating to the use of the website may be transmitted to the servers of Google LLC in the USA for the processing purposes explained. By activating IP anonymization (“anonymizeIP”) on this website, the IP address is truncated within the member states of the European Union or in other signatory states to the Agreement on the European Economic Area before transmission. In exceptional cases, the full IP address is transferred to a Google server in the USA and truncated there. Users have the option of preventing Google from collecting the data generated by the cookie and relating to the user's use of the website (including the IP address) and from processing this data. To do this, they can download and install the browser plugin available at the following link: Please use the following link to opt out of Google Analytics data collection: http://tools.google.com/dlpage/gaoptout?hl=de.
Please note the additional information on data protection at Google.
Social media
On our website, you will find links to our profiles on the social networks of the following providers:
The address of Meta Platforms Inc. is: 1601 S California Ave, Palo Alto, CA 94304, USA.
Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.
Linkedin Unlimited Company, Wilton Place, Dublin 2, Ireland.
YouTube, Google LLC, D/B/A YouTube, 901 Cherry Ave. San Bruno, CA 94066, USA.
Clicking on the social network icons will automatically take you to our profile on the respective network. This establishes a direct connection between your browser and the server of the respective social network. This provides the network with the information that you have visited our website with your IP address and clicked on the link. If you click on a link to a network while you are logged into your user account with that network, the content of our website may be linked to your profile. In this case, the network can assign your visit to our website directly to your account. To prevent this, it is recommended that you log out before clicking on the corresponding links. In any case, a connection between your access to our website and your user account will be established if you log in to the respective network after clicking on the link. The respective provider is responsible for data protection in relation to the associated data processing. Please refer to the information on the network's website in this regard. The legal basis for any data processing attributed to us is our legitimate interest within the meaning of Art. 6 (1) lit. f EU GDPR in the use and promotion of our social media profiles.
- Online advertising and targeting
We use the services of various companies to provide you with interesting offers online. This involves analyzing user behavior on our website and on the websites of other providers. The aim is to be able to show you online advertising that is tailored to your individual needs. Most technologies for tracking user behavior and displaying targeted advertising work with cookies. These cookies make it possible to recognize your browser across different websites. Depending on the service provider, it is possible that you will be recognized online even when using different devices (e.g., laptop and smartphone). This may be the case, for example, if you have registered for a service that you use on multiple devices. In addition to the data already mentioned, which is collected when you visit websites and use cookies and which may be passed on to companies participating in advertising networks, the following data is also taken into account when selecting the most relevant advertising for you:
When you register for or use a service provided by advertising partners, personal information such as your gender or age group is collected.
The user data collected includes, for example, search queries, interactions with advertisements, websites visited, products viewed and purchased, and newsletters subscribed to.
We and our service providers use this data to determine whether you belong to the target group we are addressing. We take this into account when selecting advertisements. After visiting our site, you may see advertisements for the products you have viewed when visiting other sites (“retargeting”). Depending on the scope of the data, a user profile may also be created, which is evaluated automatically. The ads are selected based on the information stored in the profile, such as membership of certain demographic segments or potential interests or behaviors. Such ads may be presented to you on various channels. In addition to our website or app (as part of onsite and in-app marketing), this also includes advertisements that are mediated via the online advertising networks we use, such as Google. The data is then evaluated to enable billing with the service provider and to assess the effectiveness of advertising measures. This allows us to better understand the needs of our users and customers and optimize future campaigns. It is also possible that the information includes the fact that a particular action (e.g., visiting certain sections of our websites or submitting information) can be attributed to a specific advertisement. In addition, we receive aggregated reports from service providers about advertising activities and information about how users interact with our website and our advertisements. The legal basis for this data processing is your consent within the meaning of Art. 6 (1) (a) EU GDPR. You have the option to revoke your consent at any time. Please refer to Section 11, which explains how you can reject or disable the relevant cookies in your web browser settings. Please note that you can also find further options for blocking advertising in the information provided by the respective service provider, for example Google.
- Google Ads
Online advertising on this website uses services provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google uses cookies, known as DoubleClick cookies, which enable the browser to be recognized when visiting other websites. As you can read in section 6, the information generated by cookies about your visit to these websites (including your IP address) is transmitted to a Google server in the USA and stored there. Please note the further information on data protection at Google. The legal basis for this data processing is your consent within the meaning of Art. 6 (1) lit. a EU GDPR. You can withdraw your consent at any time. Please note that there are other ways to block advertising.
- Ordering products
In order to process the contract, we require various data for ordering products or booking services on our website. Mandatory fields are marked with an asterisk (*) in the corresponding form:
Title
Last name
First name
Billing and delivery address
Email address
Company address and VAT number for corporate customers
Phone number
The data is used to verify your identity before concluding a contract. We also need your email address to confirm your order and for future communication with you that is necessary for contract processing. Your data is stored together with the marginal data of the order (e.g., time, order number, etc.), the data on the services ordered/booked (e.g., name, price, and characteristics of the product; “product data”), the payment data, and the details for processing and fulfilling the contract (e.g., returning products, claiming service or warranty benefits, etc.) in our CRM database in order to ensure correct order processing and contract fulfillment. If necessary for the fulfillment of the contract, we will also pass on the required information to third-party service providers (e.g., transport companies). The legal basis for data processing is the fulfillment of the contract with you in accordance with Art. 6 (1) (b) EU GDPR. The provision of data that is not marked as mandatory is voluntary. We process the data in order to tailor our offerings to your personal needs as best as possible, to facilitate the execution of contracts, to contact you via an alternative communication channel if necessary for the fulfillment of the contract, or for statistical recording and evaluation to optimize our offerings. The legal basis for data processing is your consent within the meaning of Art. 6 (1) (a) EU GDPR. You can revoke your consent at any time by notifying us.
- Credit check and scoring
As part of our range of goods and services, it is generally possible to pay invoices by invoice. If this option is selected, we reserve the right to obtain credit information from a credit agency. This is done on the basis of mathematical-statistical methods, such as those offered by the credit agencies Creditreform, Schufa, Bürgel, or infoscore. For this purpose, your data, insofar as it is relevant to the contract, such as your name and address, will be forwarded to the credit agency. The statistical probability of a payment default is a key factor in our decision as to whether we offer you payment by invoice. The legal basis for this processing is our legitimate interest in the reliability of the claim in accordance with Art. 6 (1) lit. f) GDPR.
- Applications
By submitting your application documents and personal data to us, you consent to the collection, storage, and use of your data as part of the application process. The legal basis for data processing is Art. 6 (1) (a) GDPR. You have the option to revoke your consent to us at any time.
